What’s Her Secret? Two Women Entrepreneurs Tell All.

By Angela Ozar

Last week, I sat down with two local women entrepreneurs: Lacy Starling, President and Fearless Leader of Legion Logistics, and Maggie Frye, Founder and Principal Consultant at Core Consulting. My mission? To find out- what’s her secret? How do these two women (who both have the title of founder and mom), find time to have a successful company and have a successful life?

Know Your Priorities

Maggie Frye says, “historical figures, such as Mother Teresa and Dr. King had the same amount of time as we do. We need to stop saying, ‘I don’t have time,’ (because we do!). Mother Teresa and Dr. King changed the world with the time they had, and we can, too, if we know our priorities. Knowing your priorities dictates how your time should be allocated. Once you know your priorities, you’ll also need to make tough choices and say “no.” Maggie sleeps 7-8 hours a night, and has time for work and play. She’s picky about what she puts on her calendar because she reminds herself often of her priorities. So, the next time you catch yourself saying, “I don’t have time,” considering saying, “I’m not prioritizing that” instead.

Have Non-Negotiables

You have non-negotiables for your business, but do you have them for your life? Some of Lacy’s non-negotiables include: weekly time at the gym and having dinner with her daughter. Lacy says, “I don’t schedule over my weekly meetings with my team, why would I schedule over my gym time?” Create your non-negotiable list for your business and your life. Treat your non-negotiables for your life as important as the ones for your business.

Recharge Your Battery

Your laptop and phone need recharging and so do you! Figure out what reenergizes you. You need to be at your best in your business and your personal life, and this will require taking care of you. Hint: whatever recharges your battery needs to be on your non-negotiables list, and should be one of your priorities. Like when you’re running too many apps on your phone, if you’re running at your max, recharging might not be enough. You may need to power off with a vacation and leave your tech at home (AKA NOT checking your work email). There you have it! It IS possible to run both a business and a family. Take notes from your kids and say “no,” more often than “yes.” Don’t schedule over your personal calendar, and when that’s not cutting it- check your battery. If your battery is running on 20%, you need to conserve power and recharge.