With a new twist on retail, Mercedes is bringing the fashion to you!  Just one look at her amazing wardrobe and you will understand why clothing mixed with a unique approach is right up her ally.  After going through the Aviatra Explore Cohort to get her business off the ground, she is back for a … [Read more...]

By Maggie Frye, Founder & Principal Consultant at Core Consulting Group I order Starbucks from my driveway and expect it to be sitting at the counter when I arrive. I click on toothpaste and expect it at my door in 24 hours. I visit my internet provider’s website and get frustrated if the Chat … [Read more...]

By Tandy Pryor When a once-in-a-lifetime eclipse, devastating hurricanes, and major wildfires happen all within a couple weeks, we start to realize what matters. This summer was amazing, in so many ways. And it can only get better! All those natural events elicited the same response: helping, … [Read more...]

How did you start your business? I started business with my sister in 2011. We took over an existing business that I had worked at as a sales associate while attending Miami University. We ran the business as it had been for the most part for three years and decided to undertake a major renovation … [Read more...]

When you are looking to start a business, whether business to business or business to consumer, I have noticed a common thread: you must be solving a problem.  Many entrepreneurs think “you build it and they will come.”  This is not the case. I spent my career in technology, managing large sales … [Read more...]

In this digital age of marketing, I believe we've lost sight of one of the basic building blocks necessary to growing any business...building relationships and face-to-face networking. We've lost sight of building relationships with people. Instead we're focused on the size of email lists, social … [Read more...]

I live in a man’s world.  One reason is that I work for a large multi-national investment firm.  As much as the financial firms work towards diversity, the industry is still dominated by testosterone.  The other reason is that my offspring--from marriage and biological--are all boys.  Of course, … [Read more...]

I get asked this question a lot.  The answer has not changed since the dawn of time. The basic answer to this question is one of the following: Someone with more experience than you have in a particular field of subject. Someone who teaches or trains you. Someone who is a source of … [Read more...]

Leadership comes in many forms and doesn’t necessarily need a title. Having the courage to reach a decision; articulate a position and lead by doing are easy ways to impact a desired outcome. Some may be reticent to take the plunge – put themselves out there for potential criticism and exposure. But … [Read more...]